{"id":10867,"date":"2026-07-16T10:24:27","date_gmt":"2026-07-16T10:24:27","guid":{"rendered":"https:\/\/srms.ac.in\/ims\/?p=10867"},"modified":"2026-07-16T10:24:27","modified_gmt":"2026-07-16T10:24:27","slug":"nourishing-generations-srms-institute-of-medical-sciences-spreads-awareness-during-world-breastfeeding-week","status":"publish","type":"post","link":"https:\/\/srms.ac.in\/ims\/nourishing-generations-srms-institute-of-medical-sciences-spreads-awareness-during-world-breastfeeding-week\/","title":{"rendered":"NOURISHING GENERATIONS: SRMS INSTITUTE OF MEDICAL SCIENCES SPREADS AWARENESS DURING WORLD BREASTFEEDING WEEK"},"content":{"rendered":"<p>Breastfeeding is more than nourishment; it\u2019s nature\u2019s first bond, a shield for health, and a gift that shapes a lifetime. To mark <strong><em>World Breastfeeding Week<\/em><\/strong>, <strong>SRMS Institute of Medical Sciences (IMS), Bareilly<\/strong>, through its<strong> Department of Community Medicine<\/strong>, turned awareness into action, touching lives across communities with talks, camps, competitions, and creative performances.<\/p>\n<p>Following the WHO theme <strong><em>\u2018Prioritize Breastfeeding: Create Sustainable Support Systems\u2019<\/em><\/strong>, the week began with an <strong>Awareness Talk<\/strong> at UHTC led by <strong>Prof Dr Priyanka Kumar<\/strong>, <strong>Dr RC Gupta <\/strong>(MOIC), and JR <strong>Dr Payal Verma<\/strong>, guiding 40 beneficiaries on breastfeeding benefits, maternal care, and infant health.<\/p>\n<p>A <strong>Health Camp<\/strong> at Atapatti Janubi village under the <strong><em>Family Adoption Program<\/em><\/strong>, guided by <strong>Dr Rupali Gupta<\/strong>, Assistant Professor, Community Medicine alongside JRs <strong>Dr Neelesh Singh <\/strong>&amp; <strong>Dr Divyanshu Singh<\/strong> brought free check-ups, medicines, and RBS tests to 239+ patients. Meanwhile, <strong>MBBS Batch 2023<\/strong> staged a powerful <strong>Skit<\/strong> busting myths, promoting exclusive breastfeeding for 6 months, and demonstrating proper techniques.<\/p>\n<p>At RHTC, Associate Professor <strong>Dr Ruchi Arun<\/strong> and JR <strong>Dr Divyanshu Singh<\/strong> sensitized 30 pregnant and lactating mothers on early initiation of breastfeeding within an hour of birth and continuation up to 2 years; a message echoed in health talks at <strong>SRMS Telemedicine Bus and Bhairpura Centre. <\/strong>Adding a creative edge, MBBS Batch 2023 showcased <strong>Posters<\/strong> highlighting breastfeeding\u2019s role in maternal and infant health, judged by Assistant Professor <strong>Dr Abhijeet<\/strong> &amp; team. A spirited <strong>Quiz Competition<\/strong> tested knowledge in four exciting rounds, with <strong>Anushka\u2019s<\/strong> team bagging first place and <strong>Mahboob\u2019s<\/strong> team second. The week was graced by <strong>Dr Bindu Garg<\/strong>, Dean UG; Professor <strong>Dr Sandhya<\/strong> (Department of Pediatrics), and esteemed faculty, aiming to nurture healthier beginnings.<\/p>\n<div style=\"display: flex; justify-content: center; gap: 10px;\">\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-1.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-1.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-2.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-2.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-3.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-3.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-4.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-4.jpg\"><\/div>\n<p><\/a><\/p>\n<\/div>\n<div style=\"display: flex; justify-content: center; gap: 10px;\">\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-5.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-5.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-6.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-6.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-7.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-7.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-8.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-8.jpg\"><\/div>\n<p><\/a><\/p>\n<\/div>\n<div style=\"display: flex; justify-content: center; gap: 10px;\">\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-9.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-9.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-10.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-10.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-11.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-11.jpg\"><\/div>\n<p><\/a><\/p>\n<p><a href=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-12.jpg\" target=\"blank\" rel=\"noopener\"><\/p>\n<div class=\"x-column x-sm x-1-4\" style=\"\"><img decoding=\"async\" class=\"x-img x-img-thumbnail none\" src=\"https:\/\/srms.ac.in\/ims\/wp-content\/uploads\/2026\/07\/World-Breastfeeding-Week-story-12.jpg\"><\/div>\n<p><\/a><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Breastfeeding is more than nourishment; it\u2019s nature\u2019s first bond, a shield for health, and a gift that shapes a lifetime.<\/p>\n","protected":false},"author":1,"featured_media":10876,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-10867","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-medical-news-events"],"_links":{"self":[{"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/posts\/10867","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/comments?post=10867"}],"version-history":[{"count":1,"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/posts\/10867\/revisions"}],"predecessor-version":[{"id":10880,"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/posts\/10867\/revisions\/10880"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/media\/10876"}],"wp:attachment":[{"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/media?parent=10867"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/categories?post=10867"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/srms.ac.in\/ims\/wp-json\/wp\/v2\/tags?post=10867"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}